Hong Leong Assurance launches HLA Legacy Wealth

Hong Leong Assurance (HLA) introduces HLA Legacy Wealth, a next-generation insurance solution designed to help individuals build, preserve, and pass on their wealth with clarity and care. The policy includes Loyalty Bonuses of up to 25% of the Basic Sum Assured, credited directly into the policy and compounded over time; the Lapse-Free Zone, a first-of-its-kind feature in Malaysia that ensures policy continuity beyond age 95 even in adverse market conditions; and the Death Benefit Settlement Options (DBSO), which allow policyholders to customise how and when their wealth is distributed.

While wills, trusts and family offices remain essential components of estate planning, insurance continues to be one of the most widely adopted tools — offering both accessibility and structure. HLA Legacy Wealth complements these traditional instruments by providing a practical starting point for legacy planning.

To enhance its investment potential, HLA Legacy Wealth offers access to a curated selection of funds, including the newly introduced HLA Strategic Global Equity Fund, managed by Hong Leong Asset Management in partnership with Amundi Singapore Limited — part of Amundi, Europe’s largest asset manager with over USD 2.7 trillion in assets under management (as at 30 June 2025). This global equity portfolio is designed to deliver medium to long-term capital growth.

What truly sets HLA Legacy Wealth apart is its thoughtful approach to long-term financial security and legacy distribution. The Lapse-Free Zone offers true peace of mind in the later years of life, ensuring that the policy remains in force even when market conditions are unfavourable — a reassurance for those who want their legacy to endure without interruption. This feature reflects HLA’s commitment to protecting wealth not just during accumulation, but throughout the final stages of life.