Lexus Continues Global Sales Charge Despite Strong Rivals

Lexus’ top 20 best selling nations until June 2025

US Lexus 28074

China Lexus 17260

Japan Lexus 7658

Canada Lexus 4568

UK Lexus 1841

Taiwan, China Lexus 1,730

Saudi Arabia Lexus 1643

Australia Lexus 1423

South Korea Lexus 1230

Poland Lexus 1055

Spain Lexus 849

Italy Lexus 550

UAE Lexus 537

France Lexus 521

Malaysia Lexus 514

Germany Lexus 490

Vietnam Lexus 323

Russia Lexus 285

Mexico Lexus 266

Czech Lexus 165

Meanwhile, did you know that Lexus announced record-breaking global sales in 2024, the total rising by 3.3% on 2023’s figures to 851,214 units.

Europe played a significant role in delivering these results, with a +20% increase in its new car sales performance to 88,184 vehicles. This gave its largest share yet of the region’s premium market at 2.5%.

Strong customer demand also delivered growth in North America, where annual sales volume was up 6.7%, and Asia.

On the global stage, the new LBX urban crossover and LM luxury mover were well received and the core RX large luxury SUV and NX mid-size SUV models continued to perform well. The battery electric RZ SUV range and UX 300e crossover achieved a 19% increase in sales, increasing the electrified model mix to a record 52%.

In Europe, the electrified vehicle performance grew by +24% year-on-year to 80,088 sales, accounting for 91% of Lexus sales. In the brand’s Western European market, the mix was 99%.

The top three models in Europe were the NX (26,635 units); LBX (23,018); and RX (13,772).

Announcing the global results today, Lexus International President Takashi Watanabe said: “We would like to thank each and every customer around the world for their continued support of Lexus vehicles.

In 2024, we launched the all-new LBX and GX, offering a new value experience that has been highly praised by many customers. Additionally, the new Toyota Technical Center Shimoyama (TTC-S) has begun full-scale operations, giving us the opportunity to launch a new development framework as a company.

“In 2025, we are set to debut new models and showcase innovative concepts. We remain committed to reshaping the future of mobility through innovative engineering and enhancing lifestyles with customer-focused services. Our goal is to continue providing the distinctive value that defines the Lexus experience