Spotify says Premium subscriptions have already spiked thanks to App Store changes

Spotify was one of the first companies to take advantage of recent changes to the App Store Guidelines. The company swiftly submitted a new version of its app with links that make it easier for users to subscribe to Spotify Premium using external payment methods.

In an amicus brief filed in support of Epic Games this week, Spotify touts that it has already seen a measurable increase in Premium subscription conversions thanks to these changes.

Spotify says:

The company adds that it is confident this increase is due to the changes to the iOS app:

Apple was forced to change its App Store Guidelines after an injunction was handed down in its legal battle with Epic Games. Judge Yvonne Gonzalez Rogers barred Apple from charging commission or otherwise interfering with developers’ ability to direct customers to payment methods outside of the App Store.

The latest version of the Spotify app for iOS shows pricing details and promotional information with a link that lets users subscribe via Safari. It’s also now easier to purchase audiobooks in the app.

Apple has requested a pause of the initial injunction. It is also formally appealing that decision.

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