/C O R R E C T I O N -- Brkthru/

In the news release, Brkthru Marks 8th Straight Year of Revenue Growth, Fueled by Outstanding Service & Market Expansion, issued 29-Jan-2026 by Brkthru over PR Newswire, we are advised by the company that changes have been made. The complete, corrected release follows, with additional details at the end:

Brkthru Marks 8th Straight Year of Revenue Growth, Fueled by Outstanding Service & Market Expansion

Overcoming Early Headwinds & Industry Retraction that Stymied its Competitors, Brkthru Adds 100+ New Clients to Prime for Aggressive M&A Growth Strategy

DETROIT, Jan. 29, 2026 /PRNewswire/ -- Brkthru, the digital media company providing white-glove service to help agencies and brands plan, buy and optimize cross-channel campaigns, has marked its 8th consecutive year of revenue growth, helping over 400 clients drive sustainable impact across nearly 20 industry sectors.

With over 2,000 digital campaigns executed in 2025, the company is now poised to launch an acquisition program in 2026 as part of its three-pillar growth strategy spanning new, organic and M&A expansion.

Resilience Drives Record Results

Undaunted by a tumultuous economy, in 2025 Brkthru charted:

"The word of the year for us is 'resilient.' We dug deep to find opportunities where others couldn't and adapted quickly to meet clients' changing needs," said Brkthru Executive Vice President, Anthony McFarlane.

While the industry overall saw a 12% YoY decline and struggled to recover from a challenging Q1, the Brkthru team's relentless focus on continuous improvement in the sales process outpaced the industry. "By expanding our client base and continually driving new business while maintaining above average NRR, we overcame those obstacles, making 2025 one of our best years yet."

More Clients Across All Verticals Fuels Momentum

Brkthru's digital media expertise and inventory access continue to set it apart from the competition. Where other digital media providers require minimums and quotas that gatekeep digital from most SMBs, there's no client too big or too small at Brkthru. The company offers custom campaigns that prioritize performance for:

"Fractional CMOs have become an important partnership opportunity for us and they appreciate our white-glove service," said Brkthru President Jonathan Mellinger. "Because we are equipped to work with brands, agencies and fractional CMOs of any size, we're able to provide access to essentially anything they need in the digital media space and work with them as a true partner, not just a typical vendor."

People-powered Digital Solutions that Move the Needle

Brkthru's people-powered approach to digital success is its secret weapon, which this year got a super-boost from:

"We're heading into 2026 invigorated and energized by what we've accomplished this year." Mellinger said. "Our success is proof that our unique approach to building relationships and saying 'yes' where others say 'no' is exactly what the market is demanding. We're extremely grateful for our clients' trust and can't wait to help them reach their goals in the coming year."

To learn more about Brkthru's highly flexible, no-minimum digital advertising and programmatic media services, visit https://brkthru.com.

About Brkthru

Brkthru is the digital media partner of choice for agencies and brands who value personal service with a human touch. Specializing in highly regulated industries like healthcare, cannabis and higher education, Brkthru prioritizes collaboration, tailored solutions, and a straight-forward approach. The company delivers full-spectrum digital solutions from programmatic, digital display, streaming video, CTV and mobile to native, paid social and digital out of home. Brkthru is privately owned, fully bootstrapped and has been recognized for four consecutive years as one of the Inc. 5000 Fastest-Growing Private Companies. To learn more, visit https://brkthru.com/.

MEDIA CONTACT:[email protected]

Correction: The third bullet point has been updated for accuracy. 

SOURCE Brkthru

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